Facebook is trying very hard to get you to pay for business promotions by restricting the circulation of unpaid business postings. That means that if you created a Business Page for yourself, you either need to pay Facebook to get your posts sent to your friends or you need to share your postings to your personal timeline.
Some companies (like Realty World ALL STARS) use Facebook to highlight agent accomplishments. When your Company (or even a past client) says something positive about you, SHARE that on your timeline. Those postings are much more effective than your personal postings about your business accomplishments. (We know that most people are turned off by those who toot their own horn too much!) But when you share on your timeline postings made by others, your friends and even the public will see it and you won’t look like you are bragging about yourself!
BONUS: If you are a Realty World ALL STARS agent, visit our Company Page often and share to your timeline (see photo above). That will increase the “reach” of the Company brag pieces and it will let Facebook know that the Realty World ALL STARS postings are important. And while you are there, why not take a few seconds to help out your fellow All Stars by commenting or liking posts about them.